Movies6 min read
What a Film’s Opening Weekend Actually Measures
A huge opening number is not the whole story. Here is what box office figures do and do not tell you about a film’s success.
Movies
Box office numbers, ratings and release strategy, explained so the headlines actually make sense.
Articles in Movies
Movies6 min read
How Movie Ratings Are Decided
Age ratings are not law and not reviews. A clear look at who decides them, how, and what they are meant to do.